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Bvlgari & MB&F Reimagine the Iconic Serpenti

Collaborations in watchmaking often bring together the creativity of a brand and its chosen partner, whether they be artists, athletes, or designers. However, it’s far rarer to see two well-known watchmaking powerhouses join forces. The partnership between Bvlgari and MB&F is a fascinating case, as both brands serve as creative forces in the industry with anything they put their hands on. 

Their latest collaboration, the Bvlgari x MB&F Serpenti, follows their 2021 partnership, which resulted in the MB&F x Bvlgari LM FlyingT Allegra launched at Dubai Watch Week. This time, the two brands reinterpret Bvlgari’s iconic Serpenti through the mechanical artistry of MB&F’s horological machines, merging biomorphic design with high-complication watchmaking in a way that only they can.

News Fifth Edition of LVMH Watch Week in Miami

One of the biggest French luxury conglomerate industry events is back

The American city of Miami will be the launching stage for the first watch exhibitions this year, as it will host LVMH Watch Week. At the end of January. As one of the largest luxury goods groups in the world. the inaugural edition of LVMH Watch Week was in Dubai January 2020. since than Louis Vuitton Moët Hennessey take it seriously. now LVMH is organizing this event to showcase all the watch brands under its umbrella, Bvlgari, HublotTag Heuer and Zenith. In addition to Daniel Roth and Gerald Genta.

Similar to last year's edition, which witnessed a large number of releases, this edition will be full of distinctive releases that we will present in detail on the Waqt platform, especially since the event will witness the presence of two prominent brands in the world of watches, Daniel Roth and Gerald Genta. This event expanded its scope through a show in Singapore, In recognition of the growing importance of this event in the field of watches. The group has begun to expand its scope, with a preliminary edition held in Singapore this month. But the most prominent and largest will be in the American city of Miami from January 28 to February 1.

LVMH Watch Week returns this year, presenting the latest creations from the group's six watch companies. In its fifth edition, the event is presented by Danielle Roth and Gerald Genta, who have relaunched under the umbrella of “La Fabrique de Tomme Louis Vuitton”. During this multi-day event, the six companies will present their latest watches. There will also be several events and conversations with CEOs and company representatives, especially after the great uproar caused by the company through the many changes in its management, and the appointment of Frédéric Arnault to the position of General Manager. The group will also showcase what the LVMH watchmaking department has achieved since the company began major modifications to it. The company says that building on the success of previous editions, LVMH Watch Week has become an unmissable gathering for watch lovers around the world. The new releases will be revealed starting January 28 on the Waqt platform.

For more information, please visit the company's official website.


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