Article of the week
Bvlgari & MB&F Reimagine the Iconic Serpenti

Collaborations in watchmaking often bring together the creativity of a brand and its chosen partner, whether they be artists, athletes, or designers. However, it’s far rarer to see two well-known watchmaking powerhouses join forces. The partnership between Bvlgari and MB&F is a fascinating case, as both brands serve as creative forces in the industry with anything they put their hands on. 

Their latest collaboration, the Bvlgari x MB&F Serpenti, follows their 2021 partnership, which resulted in the MB&F x Bvlgari LM FlyingT Allegra launched at Dubai Watch Week. This time, the two brands reinterpret Bvlgari’s iconic Serpenti through the mechanical artistry of MB&F’s horological machines, merging biomorphic design with high-complication watchmaking in a way that only they can.

Glossary

Cloisonné

Is a decorative technique that involves creating a specific design by placing small metal wires or walls on the surface of the watch enamel and coating them with enamel. 


The cloisonné technique is applied by placing small metal wires or walls on the surface of the enamel, resulting in specific artistic shapes or designs. These designs or patterns are then coated with enamel in multiple colors. Afterwards, the decorated enamel is exposed to high temperatures to fuse the enamel coating with the metal surface of the watch enamel. After cooling, the enamel surface is polished to achieve a smooth and even finish, highlighting the vibrant colors of the enamel.