Article of the week
Bvlgari & MB&F Reimagine the Iconic Serpenti

Collaborations in watchmaking often bring together the creativity of a brand and its chosen partner, whether they be artists, athletes, or designers. However, it’s far rarer to see two well-known watchmaking powerhouses join forces. The partnership between Bvlgari and MB&F is a fascinating case, as both brands serve as creative forces in the industry with anything they put their hands on. 

Their latest collaboration, the Bvlgari x MB&F Serpenti, follows their 2021 partnership, which resulted in the MB&F x Bvlgari LM FlyingT Allegra launched at Dubai Watch Week. This time, the two brands reinterpret Bvlgari’s iconic Serpenti through the mechanical artistry of MB&F’s horological machines, merging biomorphic design with high-complication watchmaking in a way that only they can.

Glossary

Baton hands

A type of watch hands that are characterized by their rectangular shape and straight sides. They are named "baton" because their shape resembles a small baton used as a musical conductor's tool. There are different variations of baton hands, including slim baton hands and broad baton hands.


Baton hands are commonly used in modern and contemporary watch designs, and they can be found in both formal and sports watches. Due to their simplicity, baton hands are known for their clear visibility, allowing the wearer to easily read the time.