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Welcome to the hub of the horoloy
Welcome to the hub of the horoloy
Collaborations in watchmaking often bring together the creativity of a brand and its chosen partner, whether they be artists, athletes, or designers. However, it’s far rarer to see two well-known watchmaking powerhouses join forces. The partnership between Bvlgari and MB&F is a fascinating case, as both brands serve as creative forces in the industry with anything they put their hands on.
Their latest collaboration, the Bvlgari x MB&F Serpenti, follows their 2021 partnership, which resulted in the MB&F x Bvlgari LM FlyingT Allegra launched at Dubai Watch Week. This time, the two brands reinterpret Bvlgari’s iconic Serpenti through the mechanical artistry of MB&F’s horological machines, merging biomorphic design with high-complication watchmaking in a way that only they can.
Chopard is a Swiss luxury brand known for its exceptional watches, jewelry, and accessories. Founded in 1860 by Louis-Ulysse Chopard in Sonvilier, Switzerland, the company has a rich history of combining traditional watchmaking techniques with innovative design concepts. The brand's timepieces are renowned for their craftsmanship, precision, and elegance.
Chopard has a diverse range of watch collections catering to both men and women, showcasing a variety of styles, materials, and complications. Some of the most iconic Chopard watch lines include the Classic Racing, L.U.C, Happy Diamonds, Happy Sport, and Imperiale collections.
The Classic Racing collection pays tribute to Chopard's long-standing relationship with motorsports and features sporty, high-performance timepieces. The L.U.C collection, named after the brand's founder, Louis-Ulysse Chopard, is dedicated to haute horology and showcases in-house movements, exceptional finishing, and sophisticated complications.
The Happy Diamonds and Happy Sport collections are instantly recognizable due to their playful designs, featuring floating diamonds that move freely within the watch case. These collections are particularly popular among women, offering a unique combination of luxury, style, and whimsy. The Imperiale collection, on the other hand, is known for its refined elegance, with watches featuring delicate designs, exquisite materials, and precise movements.
Chopard is deeply committed to sustainable luxury and ethical practices, becoming the first watch and jewelry brand to use 100% ethical gold in its creations. The company is also known for its involvement in various philanthropic and environmental initiatives.
Chopard's watchmaking division is based in Switzerland, where skilled craftsmen and artisans create the brand's timepieces, adhering to the highest standards of Swiss watchmaking. With a strong focus on innovation, tradition, and sustainability, Chopard watches continue to captivate collectors and enthusiasts worldwide.
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