Article of the week
Le Régulateur Gravé Bleu, Louis Erard’s Tribute to the Sector Dial

Louis Erard presents its latest release, the "Le Régulateur Gravure Bleu," a watch that, as the company describes, embodies the concept of the "Napkin Strategy." This well-known business term refers to a simple, concise idea, often improvised, symbolizing its ability to be quickly sketched on a napkin.

Louis Erard introduces Le Régulateur Gravé as a permanent addition to its Noirmont Métiers d'Art line, reinterpreting the sector dial with intricate traditional engraving. By presenting this non-limited model, Louis Erard further solidifies its distinct identity while making its rare design more accessible to a wider range of enthusiasts.

Beda'a

In 2005, Hader Al-Suwaidi envisioned a project that would weave Qatar's rich heritage with innovative craftsmanship, leading to "AlBidaa”, a brand that marries Qatar's cultural legacy with pioneering craftsmanship. Starting with the crafting of traditional daggers and swords,

Then, in 2024, the group launched their company specializing in the manufacture of luxury watches under the name “Beda'a”, and its inaugural watch was the “Fortress” collection. Inspired by the flexible and complex architectural elements of forts, followed by the Eclipse watch with its unique design, and the Attrayant watch.

The company's launches coincided with Geneva Watch Week 2024, specifically at the Hotel Beau Rivage Geneva.